Embrace the timeline….

On creating rich, flashy and immersive advertising experiences online by Owen van Dijk

Finally live: Ambulanssi the Game

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Sorry for the lack of updates here, but after Adobe MAX Barcelona ( which was a blast, will post my slides here ) we worked around the Clock to deliver ‘Ambulanssi the Game‘, the follow-up of the award-winning website ‘Calucci the Game‘.

Ambulanssi Ambulannsi The Game is the new, so called game commercial of the Dutch insurance company Centraal Beheer Achmea. In this game, based on the latest ‘Just Call Us’ tv ad, you play the part of the Finnish Ambulance driver. Your goal: get the Dutch patient to the nearest hospital, and survive all obstacles in the Finnish village. But be careful, if the bumper sensor starts beeping, it is Game Over: Just Call Us! The gamecommercial is a combination of a game and a tv ad, where you can try to avoid the classical fateful ending of these famous tv ads.

The behind-the-scenes post will follow later, for now, please have a look at Ambulanssi the Game ( it’s Dutch ) 🙂


Written by ohwhen

November 19, 2007 at 3:14 pm

Posted in ussr

Tagged with , ,

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