Embrace the timeline….

On creating rich, flashy and immersive advertising experiences online by Owen van Dijk

Archive for November 2007

Watch the “Making Of” of Gettheglass.com by Jorge Calleja (W+K)

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A month ago we organized the 2nd Dutch Adobe User Group meeting and we we’re fortunate to have Jorge Calleja from Wieden + Kennedy Amsterdam with us. He presented his past work and talked a little bit more about his work done on Gettheglass.com. We recorded his session which you can see here:

http://link.brightcove.com/services/player/bcpid131575345 (will open in a new window)

If you can understand dutch, you will notice two other presentations in the playlist, one is by Satama and one is by Waldo Smeets from Adobe. Our next meeting will be next week, 28th November and we have a great lineup. including Andy Hood and Johnny Slack from AKQA where they will be presenting the Halo 3 Believe campaign they did. Admission is free as always, but required and can be done at the Adobe User Group site. Hopefully see you all next week!

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Written by ohwhen

November 21, 2007 at 7:11 pm

Finally live: Ambulanssi the Game

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Sorry for the lack of updates here, but after Adobe MAX Barcelona ( which was a blast, will post my slides here ) we worked around the Clock to deliver ‘Ambulanssi the Game‘, the follow-up of the award-winning website ‘Calucci the Game‘.

Ambulanssi Ambulannsi The Game is the new, so called game commercial of the Dutch insurance company Centraal Beheer Achmea. In this game, based on the latest ‘Just Call Us’ tv ad, you play the part of the Finnish Ambulance driver. Your goal: get the Dutch patient to the nearest hospital, and survive all obstacles in the Finnish village. But be careful, if the bumper sensor starts beeping, it is Game Over: Just Call Us! The gamecommercial is a combination of a game and a tv ad, where you can try to avoid the classical fateful ending of these famous tv ads.

The behind-the-scenes post will follow later, for now, please have a look at Ambulanssi the Game ( it’s Dutch ) 🙂

Written by ohwhen

November 19, 2007 at 3:14 pm

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